For early-stage startups, effective branding and marketing can be the difference between being noticed and being overlooked. In this Monday Webinar, Tarif Mohammed Khan, Head of Communications at Dekko ISHO Venture Capital and COO of Discovery One Ltd. & Nova Labs Ltd., shares actionable insights into building strong startup brands and crafting marketing strategies that drive growth.
The session covers the fundamentals of creating a brand identity, positioning products in competitive markets, and reaching the right audiences through cost-effective marketing channels. Tarif also emphasizes storytelling, digital presence, and customer engagement strategies that enable startups to scale and gain investor confidence.
Key Takeaways:
Why branding matters from day one of a startup
Building a strong brand identity and positioning strategy
Marketing channels that deliver high impact with limited resources
Storytelling and communication techniques that resonate with audiences
Practical tips for aligning branding with growth and fundraising goals
This webinar is ideal for founders, marketers, and entrepreneurs who want to establish a lasting brand presence and implement marketing strategies that fuel long-term success.
Suitable for students, executives, and professionals with no prior entrepreneurial experience.
Suitable for entrepreneurs who have already working with an idea, pre-seed, or seed stage startup.
Suitable for startups with scalable startup model and targeting to invest in growth.
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